A February, 2010, article on HubSpot.com discussed how author Jane Austen would approach social media usage.
Etiquette Matters
Although social media is famous for having somewhat loose standards of formality, propriety does hold a central place in any society, like it or not. Every social media platform (Twitter, Facebook, LinkedIn, etc.) lays claim to its own particular cultural rules and mores. Be sure that you understand the customs and expectations of each platform before you make a gaffe, lest you cause tongues to wag, or worse, offend society.
Conversation Matters
The most prized currency in any refined society is the witty, charming conversation of its habitués. Your conversation may be clever and amusing, but do stop short of being overly self-promotional. It is a delicate balance, to be sure, but eminently achievable by the accomplished practitioner. How? Strive to focus on other people, be courteous, be helpful, be modest, be kind. Avoid gossip and vulgarity at all costs.
Connections Matter
No, you needn’t be the cousin of every A-list blogger or member of the Twitterati. Rather, you should strive to cultivate a true circle of friends who share your interests, whose trials and triumphs you can share, and with whose problems you can empathize. Try to make connections between people who should meet, but have not yet; be a matchmaker where one person’s needs and desires meet another person’s strengths and qualities. Create networks of friends who are sincerely glad to know each other, and give them frequent opportunities to connect and help each other.
Love Conquers All
Share your passion, and those who share your passion too will find you and follow you. Speak from your heart, do not endeavor to deceive, and all shall be well.
Which Fork Do You Use for Salad and Which for Entree?
Jane would tell you but she’s busy preparing for guests. Have an etiquette question or a pet peeve to share? Post your missive in the Comments section for a response.
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