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	<title>Social Media Marketing &#187; work</title>
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	<link>http://blog.geofftucker.com</link>
	<description>Geoff Tucker, Marketing &#38; Communications Manager</description>
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		<title>Creative and Tech Job Openings in Seattle</title>
		<link>http://blog.geofftucker.com/2010/03/04/creative-and-tech-job-openings-in-seattle/</link>
		<comments>http://blog.geofftucker.com/2010/03/04/creative-and-tech-job-openings-in-seattle/#comments</comments>
		<pubDate>Fri, 05 Mar 2010 06:41:31 +0000</pubDate>
		<dc:creator>Geoff Tucker</dc:creator>
				<category><![CDATA[technology]]></category>
		<category><![CDATA[work]]></category>

		<guid isPermaLink="false">http://blog.geofftucker.com/?p=2664</guid>
		<description><![CDATA[Links to hot jobs in Seattle at cool companies Blast Radius http://bit.ly/d7XtJF ZAAZ http://www.zaaz.com/#/are_you_hiring/ VML http://www.vml.com/careers.aspx Wunderman http://bit.ly/boEHaj Knowledge Base Marketing http://www2.kbm1.com/careers.aspx?pgID=993]]></description>
			<content:encoded><![CDATA[<p>Links to hot jobs in Seattle at cool companies</p>
<p>Blast Radius <a href="http://bit.ly/d7XtJF">http://bit.ly/d7XtJF</a></p>
<p>ZAAZ <a href="http://www.zaaz.com/#/are_you_hiring/">http://www.zaaz.com/#/are_you_hiring/</a></p>
<p>VML <a href="http://www.vml.com/careers.aspx">http://www.vml.com/careers.aspx</a></p>
<p>Wunderman <a href="http://bit.ly/boEHaj">http://bit.ly/boEHaj</a></p>
<p>Knowledge Base Marketing <a href="http://www2.kbm1.com/careers.aspx?pgID=993">http://www2.kbm1.com/careers.aspx?pgID=993</a></p>
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		<title>Networks Too Big for Their Own Good &#8211; NYTimes.com</title>
		<link>http://blog.geofftucker.com/2009/10/18/networks-too-big-for-their-own-good-nytimes-com/</link>
		<comments>http://blog.geofftucker.com/2009/10/18/networks-too-big-for-their-own-good-nytimes-com/#comments</comments>
		<pubDate>Sun, 18 Oct 2009 17:32:07 +0000</pubDate>
		<dc:creator>Geoff Tucker</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[work]]></category>
		<category><![CDATA[career]]></category>
		<category><![CDATA[job search]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[nyt]]></category>

		<guid isPermaLink="false">http://blog.geofftucker.com/?p=373</guid>
		<description><![CDATA[Networks Too Big for Their Own Good &#8211; NYTimes.com Interesting article with a great concluding sentence: &#8220;&#8230;they may be overlooking extremely talented individuals whose only weakness is that they don&#8217;t have the right name to drop.&#8221; This piquant statement expresses frustration that I felt along the way in my job search. I have fixed this [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.nytimes.com/2009/10/18/jobs/18pre.html?_r=1&amp;ref=business"> Networks Too Big for Their Own Good &#8211; NYTimes.com</a></p>
<p>Interesting article with a great concluding sentence:</p>
<p>&#8220;&#8230;they may be overlooking extremely talented individuals whose only weakness is that they don&#8217;t have the right name to drop.&#8221;</p>
<p>This  piquant statement  expresses frustration that I felt along the way in my job search.</p>
<p>I have fixed this by networking a LOT, and uncovering many, many 2nd degree connections. I use those all the time to make introductions for others and myself as well.</p>
<p>Also, I now have great respect for the added &#8220;something special&#8221; that knowing a name brings to you &#8211; and knowing how to get introduced to that name.</p>
<p>My standard: Keep networking, keep talking to people, keep building relationships and don&#8217;t blindly accept invites unless you feel the person is someone you can help along the way.</p>
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		<title>Freelance Listing for Copywriters</title>
		<link>http://blog.geofftucker.com/2009/08/05/freelance-listing-for-copywriters/</link>
		<comments>http://blog.geofftucker.com/2009/08/05/freelance-listing-for-copywriters/#comments</comments>
		<pubDate>Thu, 06 Aug 2009 01:29:38 +0000</pubDate>
		<dc:creator>Geoff Tucker</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[work]]></category>
		<category><![CDATA[copywriter]]></category>
		<category><![CDATA[freelance]]></category>
		<category><![CDATA[job]]></category>
		<category><![CDATA[networking]]></category>

		<guid isPermaLink="false">http://blog.geofftucker.com/2009/08/05/freelance-listing-for-copywriters/</guid>
		<description><![CDATA[We operate a number of consumer-oriented websites, and we&#8217;re looking for someone who can create web copy that sparkles. If you&#8217;d like to write for audiences as diverse as moms, business travelers, college students and sports fans, then you&#8217;ll love working with us. We need someone who can start right away, can accept ongoing project [...]]]></description>
			<content:encoded><![CDATA[<p>We operate a number of consumer-oriented websites, and we&#8217;re looking for someone who can create web copy that sparkles.  If you&#8217;d like to write for audiences as diverse as moms, business travelers, college students and sports fans, then you&#8217;ll love working with us.</p>
<p>We need someone who can start right away, can accept ongoing project requests on relatively short notice, and who is comfortable working within our budgetary constraints.  Most of all we need someone with great copywriting skills and the flexibility to adapt to different project requirements. We have lots of opportunity for ongoing work if your talents fit our needs.</p>
<p>Email: Dave Sampson dsampson@gmi-mr.com</p>
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		<title>How We Spend Our Days &#8211; Interactive Graphic &#8211; NYTimes.com</title>
		<link>http://blog.geofftucker.com/2009/08/05/how-we-spend-our-days-interactive-graphic-nytimes-com/</link>
		<comments>http://blog.geofftucker.com/2009/08/05/how-we-spend-our-days-interactive-graphic-nytimes-com/#comments</comments>
		<pubDate>Wed, 05 Aug 2009 15:18:56 +0000</pubDate>
		<dc:creator>Geoff Tucker</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[work]]></category>
		<category><![CDATA[employed]]></category>
		<category><![CDATA[graphs]]></category>
		<category><![CDATA[trends]]></category>
		<category><![CDATA[unemployed]]></category>

		<guid isPermaLink="false">http://blog.geofftucker.com/?p=339</guid>
		<description><![CDATA[How We Spend Our Days &#8211; Interactive Graphic &#8211; NYTimes.com Click the different categories in the pale gray boxes at the top right to adjust the chart. Look at Employed vs Unemployed. How does this match up with what you have experienced?]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.nytimes.com//interactive/2009/07/31/business/20080801-metrics-graphic.html?ref=business">How We Spend Our Days &#8211; Interactive Graphic &#8211; NYTimes.com</a></p>
<p>Click the different categories in the pale gray boxes at the top right to adjust the chart. Look at Employed vs Unemployed.</p>
<p>How does this match up with what you have experienced?</p>
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		<title>Alain de Botton: A kinder, gentler philosophy of success (TED.com)</title>
		<link>http://blog.geofftucker.com/2009/07/28/alain-de-botton-a-kinder-gentler-philosophy-of-success-ted-com/</link>
		<comments>http://blog.geofftucker.com/2009/07/28/alain-de-botton-a-kinder-gentler-philosophy-of-success-ted-com/#comments</comments>
		<pubDate>Tue, 28 Jul 2009 18:00:27 +0000</pubDate>
		<dc:creator>Geoff Tucker</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[work]]></category>
		<category><![CDATA[Alain de Botton]]></category>
		<category><![CDATA[philosophy]]></category>
		<category><![CDATA[success]]></category>
		<category><![CDATA[TED.com]]></category>

		<guid isPermaLink="false">http://blog.geofftucker.com/?p=334</guid>
		<description><![CDATA[Click to play TED.com: Alain de Botton A little more from my favorite author Alain de Botton speaking at TED this month. I am hyping him a lot right now because he points out the other side of things we keep forgetting or ignoring. In this talk he describes how there&#8217;s a snobbery that defines [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://Alain de Botton: A kinder, gentler philosophy of success | Video on TED.com.">Click to play TED.com: Alain de Botton</a> </p>
<p>A little more from my favorite author Alain de Botton speaking at TED this month.</p>
<p>I am hyping him a lot right now because he points out the other side of things we keep forgetting or ignoring.</p>
<p>In this talk he describes how there&#8217;s a snobbery that defines what success is, and that this common measure is one that demoralizes many of us. He argues we need to set our own personal standard for what success is and grow past the conventional ones of money, fame and love/respect.<em style="display:none"><a href="http://www.wefishobx.com/?local_color">Local Color rip</a></em></p>
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		<title>The Pleasures and Sorrows of Work</title>
		<link>http://blog.geofftucker.com/2009/06/23/the-pleasures-and-sorrows-of-work/</link>
		<comments>http://blog.geofftucker.com/2009/06/23/the-pleasures-and-sorrows-of-work/#comments</comments>
		<pubDate>Tue, 23 Jun 2009 04:28:15 +0000</pubDate>
		<dc:creator>Geoff Tucker</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[work]]></category>
		<category><![CDATA[Alain de Botton]]></category>
		<category><![CDATA[career]]></category>
		<category><![CDATA[choices]]></category>
		<category><![CDATA[Monocle]]></category>
		<category><![CDATA[Tyler Brule]]></category>

		<guid isPermaLink="false">http://blog.geofftucker.com/?p=283</guid>
		<description><![CDATA[My commentary on Alain de Botton's new book, "The Pleasures and Sorrows of Work" (Monocle magazine edition)]]></description>
			<content:encoded><![CDATA[<div id="attachment_287" class="wp-caption alignright" style="width: 318px"><a href="http://blog.geofftucker.com/wp-content/uploads/2009/06/monocle_book.jpg"><img class="size-full wp-image-287" title="monocle_book" src="http://blog.geofftucker.com/wp-content/uploads/2009/06/monocle_book.jpg" alt="Copyright Monocle Magazine" width="308" height="558" /></a><p class="wp-caption-text">Copyright Monocle Magazine</p></div>
<p>Iâ€™ve taken a break from blogging for the past two months. I wanted to take some time to re-evaluate my job search, start to consider alternative career paths and just spend some time enjoying everyday life again. This period has been refreshing and lifted my spirits.</p>
<p>While on my blog sabbatical, I began reading one of my favorite authors. Alain de Bottonâ€™s newest book, â€œ<a href="http://www.monocle.com/Shop/Items/Editions/The-Pleasures-and-Sorrows-of-Work/" target="_blank">The Pleasures and Sorrows of Work</a>â€ is a great read. Bottonâ€™s writing is always eloquent, crisp and succinct. Since reading his book â€œ<a href="http://www.amazon.com/Status-Anxiety-Alain-Botton/dp/0375725350/ref=sr_1_1?ie=UTF8&amp;s=books&amp;qid=1245730665&amp;sr=8-1" target="_blank">Status Anxiety</a>â€ in 2005, heâ€™s remained at the top of my must-have reading list. Bottonâ€™s writing contains nested and looping phrases. One might say it is very British. Read him slowly and savor his construction of language, his precise descriptions and digest what he writes. He is a wonderful philosopher who writes in accessible language despite the analytical thoughts expressed.</p>
<p>In our working lives, we draw much of our self-worth and sense of self-actualization from what we do. The author cites work as having an â€œâ€¦extraordinary claim to be able to provide us, alongside love, with the principal source of lifeâ€™s meaning.â€</p>
<p>Our culture especially prizes high-paying jobs because we equate salary with achievement. Even in this time of economic transformation, the old standards are slow to ebb away. Many of us are committed to obligations based on the old assumptions, though, that make it difficult to give up the paradigms weâ€™re accustomed to. This doesnâ€™t mean that we cannot opt out and try a new course thatâ€™s held our interest.</p>
<p>Botton describes the different types of work that are done â€“ with pleasure â€“ by people throughout economies around the world. It turns out that there is, after all, reward and honor in doing the most innocuous occupations. Perhaps the author glosses over the soul-grinding aspects of some labors that truly demean us but just the same he uncovers what propels people forward in what they do.</p>
<p>This blog entry highlights some particular points he makes, points that I found poignant and examples of beautiful writing. I will post additional entries as I finish the remaining chapters.</p>
<p>In chapter four on career counseling, Botton shadows a British career counselor. The man works for himself, and is hired by individuals seeking to determine whatâ€™s suitable for their lives, their interests and how to attain fulfillment from them.</p>
<p>In summing up how we ache for stellar achievement as a means to validate ourselves, he writes:</p>
<blockquote><p>â€œMost of (us) stand poised at the edge of brilliance, haunted by the knowledge of our proximity, yet still demonstrably on the wrong side of the line, our dealings with reality undermined by a range of minor yet critical psychological flaws (a little too much optimism, an unprocessed rebelliousness, a fatal impatience or sentimentality). We are like an exquisite high-speed aircraft which for lack of a tiny part is left stranded beside the runway, rendered slower than a tractor or a bicycle.â€</p></blockquote>
<p>The ache for achievement has a gnawing potency on our psyches. Itâ€™s comparable to the persistent dream of winning the lottery. Oh, the things weâ€™d do, the ways weâ€™d help others, the comforts we could acquire. Nevermind thereâ€™s 1:200,000 odds usually. The dream is comforting and in it we numb ourselves for a little while from the reality of instability, need and not knowing what comes next. Meeting oneâ€™s potential is in large part dependent on the action one takes to make it happen. Without that key part, which I interpret as â€œadvantagesâ€, we remain the grounded airplane waiting to soar.</p>
<blockquote><p>â€œFor the rest of history, for most of us, our bright promise will always fall short of being actualized; it will never earn us bountiful sums of money or beget exemplary objects or organizations. It will remain no more than a hope carried over from childhood, or a dream entertained as we drive along the motorway and feel our plans hover above a wide horizon. Extraordinary resilience, intelligence and good fortune are needed to redraw the map of our reality, while on either side of the summits of greatness are arrayed the endless foothills populated by the tortured celibates of achievement.â€</p></blockquote>
<p>Those who climb the summit to greatness are surrounded by people tortured by knowing they have not climbed the summit, who clearly see where success lies but cannot climb.</p>
<blockquote><p>â€œAll societies have had work at their centre; ours is the first to suggest that it could be something much more than a punishment or a penance. Ours is the first to imply that we should seek to work even in the absence of a financial imperative. Our choice of occupation is held to define our identity to the extent that the most insistent question we ask of new acquaintances is not where they come from or who theirs were but what they do, the assumption being that the route to a meaningful existence must invariably pass through the gate of remunerative employment.â€</p></blockquote>
<p>For us, work defines who we are and our worth to our friends and family. We conceive of work as an endeavor deeper than one of necessity. Our basic needs are easily met. We do not have to bake our own bread; sow our own crops; and tend our own animals for survival. Nor do we weave our own clothing, construct our own homes or make much of anything by hand. Instead, we use our minds to pursue meaning by which we also supply our needs and indulge our comforts. Given the Great Correction of our present lives, though, itâ€™s time to solve these problems with a new approach.</p>
<p><strong>A Word On The Edition<br />
</strong>The edition Iâ€™m reading is published by <a href="http://www.monocle.com/" target="_blank">Monocle</a> magazine (I liken it to <em>The Economist </em>meets <em>Vogue</em> in conjunction with the author. It is a very handsome cloth-bound limited edition signed by the author that includes a DVD discussing the bookâ€™s topics. There is also a <a href="http://www.monocle.com/sections/culture/Web-Articles/Alain-de-Botton/" target="_blank">video podcast</a> on Monocleâ€™s web site where the author and the magazineâ€™s editor, Tyler Brule, (also a hero of mine), interviews Botton.</p>
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		<title>10 Ning Networks to Help You Land Your Next Job</title>
		<link>http://blog.geofftucker.com/2009/04/03/10-ning-networks-to-help-you-land-your-next-job/</link>
		<comments>http://blog.geofftucker.com/2009/04/03/10-ning-networks-to-help-you-land-your-next-job/#comments</comments>
		<pubDate>Fri, 03 Apr 2009 21:07:14 +0000</pubDate>
		<dc:creator>Geoff Tucker</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[work]]></category>
		<category><![CDATA[career]]></category>
		<category><![CDATA[job search]]></category>
		<category><![CDATA[ning]]></category>

		<guid isPermaLink="false">http://blog.geofftucker.com/2009/04/03/10-ning-networks-to-help-you-land-your-next-job/</guid>
		<description><![CDATA[10 Ning Networks to Help You Land Your Next Job]]></description>
			<content:encoded><![CDATA[<p><a href=http://mashable.com/2009/03/02/ning-job-networks/>10 Ning Networks to Help You Land Your Next Job</a></p>
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		<title>Top Job Leads &#124; Tips: How to Get an Interview</title>
		<link>http://blog.geofftucker.com/2009/01/23/top-job-leads-tips-how-to-get-an-interview/</link>
		<comments>http://blog.geofftucker.com/2009/01/23/top-job-leads-tips-how-to-get-an-interview/#comments</comments>
		<pubDate>Sat, 24 Jan 2009 02:27:46 +0000</pubDate>
		<dc:creator>Geoff Tucker</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[work]]></category>
		<category><![CDATA[interview preparation]]></category>
		<category><![CDATA[interviewing]]></category>
		<category><![CDATA[job search]]></category>
		<category><![CDATA[presentation]]></category>

		<guid isPermaLink="false">http://blog.geofftucker.com/?p=60</guid>
		<description><![CDATA[Top Job Leads &#124; Tips: How to Get an Interview It never hurts to remember and practice the basics, I believe.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.topjobleads.com/ace_interview.php">Top Job Leads | Tips: How to Get an Interview</a><br />
It never hurts to remember and practice the basics, I believe.</p>
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		<title>Tech Layoffs Come Back With a Vengeance: 80,000 In January, Approaching 200,000 Total</title>
		<link>http://blog.geofftucker.com/2009/01/23/tech-layoffs-come-back-with-a-vengeance-80000-in-january-approaching-200000-total/</link>
		<comments>http://blog.geofftucker.com/2009/01/23/tech-layoffs-come-back-with-a-vengeance-80000-in-january-approaching-200000-total/#comments</comments>
		<pubDate>Fri, 23 Jan 2009 23:10:04 +0000</pubDate>
		<dc:creator>Geoff Tucker</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[work]]></category>
		<category><![CDATA[IT jobs]]></category>
		<category><![CDATA[job listings]]></category>
		<category><![CDATA[job search]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[recession]]></category>

		<guid isPermaLink="false">http://blog.geofftucker.com/?p=58</guid>
		<description><![CDATA[Tech Layoffs Come Back With a Vengeance: 80,000 In January, Approaching 200,000 Total Despite the doom and gloom, the bottom of the post contains a link to who&#8217;s hiring also. There&#8217;s hope yet.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.techcrunch.com/2009/01/23/tech-layoffs-come-back-with-a-vengeance-80000-in-january-approaching-200000-total/">Tech Layoffs Come Back With a Vengeance: 80,000 In January, Approaching 200,000 Total</a> </p>
<p>Despite the doom and gloom, the bottom of the post contains a link to who&#8217;s hiring also. There&#8217;s hope yet.</p>
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